The Design Leader of McKinsey & Company in South East Asia. Ismail helps his clients to adopt Experience & Digital Design processes, helps organisations to be customer-centric and helps organisations to structure cross-functional innovative teams/sidecars.
Ismail co-founded VLT Labs a venture builder based in Kuala Lumpur, Malaysia. Ismail leads a team of designers in producing design and user experience that VLT Labs builds and invests in. That was then later absorbed by McKinsey & Company.
With experience as an Industrial Designer, Medical Software Design and Product Design. Ismail believes that design will play a large role in many years to come, He spends his available time to help build the Digital Design industry in Malaysia by curating Meet Ups, Workshops and Conferences via UX Malaysia.